05 July 2022
The Best Rural Businesses Are Often the Least Visible to Financial Systems
Every morning across rural communities, village dukas open before sunrise.
05 July 2022
The Real Problem in Agriculture Isn’t Demand—It’s Distribution
In many villages, a farmer may spend a few minutes
05 July 2022
The Village Duka Was Never Built for Agriculture, But It Might Become the Future of Rural Distribution
At sunrise in many villages, the duka opens before almost
05 July 2022
Why Rural Markets Feel Small to Suppliers, Even When Demand Is Massive
In many agricultural companies, rural markets are often described the